* Simplicity and Reliability: The oval shape is universally understood and easily recognizable, reflecting the company's aim for straightforward, dependable vehicles.
* Global Reach/Encirclement: The oval suggests a sense of completeness and encompassing all aspects of the automotive experience. It subtly hints at the global reach of the Ford brand.
* Modernity and Timelessness: While the logo has been updated over the years, the basic oval shape remains consistent, conveying a sense of enduring quality and lasting presence in the automotive industry.
In short, the Ford logo is more about projecting brand image – clean, reliable, and globally recognized – rather than conveying a specific, explicitly defined symbolism.
