* Make and Model: A basic Ford Falcon would cost significantly less than a Cadillac Eldorado.
* Options: Power steering, air conditioning, automatic transmission, and other features all added to the price.
* Location: Pricing could fluctuate slightly based on region and dealership.
However, to give you a general idea: The average price of a new car in 1964 was around $2,800. Keep in mind that this is an average and individual car prices ranged widely above and below that figure.
