- Red, White, and Blue: This was the standard emblem for all Buick models, featuring a shield with a red background and white and blue vertical stripes on the left side.
- Black and White: This emblem featured a black shield with a white background and was primarily used on premium Buick models, such as the Electra and Riviera.
- Gold: This emblem featured a gold shield and was used on some limited edition models, such as the Buick Century Turbo and the Buick LeSabre Custom.