1. Target Market:
- Mad Gear Pro: Mad Gear Pro tends to cater to a broader range of riders, from beginners to advanced riders. Their focus is on providing durable and user-friendly scooters for those looking to get into the sport or enjoy casual riding.
- Razor Pro: Razor Pro is more geared towards intermediate to advanced riders who demand high performance and top-of-the-line components. Their products cater to riders seeking precision and control for competitive riding or technical tricks.
2. Product Offerings:
- Mad Gear Pro: Mad Gear Pro offers a diverse range of freestyle scooters, including beginner models, intermediate scooters, pro-level scooters, and complete custom builds. They also provide a variety of replacement parts and accessories for repairs and upgrades.
- Razor Pro: Razor Pro focuses primarily on high-performance freestyle scooters tailored to experienced riders. They are renowned for their innovative scooter designs, superior materials, and pro-rider signature models. Razor Pro's products are often seen in professional scooter competitions.
3. Brand Identity:
- Mad Gear Pro: Mad Gear Pro has a playful and inclusive brand identity, catering to riders who want to have fun and enjoy the sport without taking it too seriously. Their branding often features bright colors, bold graphics, and a sense of community.
- Razor Pro: Razor Pro exudes a more professional and performance-oriented brand identity, targeting serious riders and pro athletes. Their branding emphasizes precision engineering, durability, and the pursuit of excellence.
4. Pricing:
- Mad Gear Pro: Mad Gear Pro scooters typically fall within a more affordable price range compared to Razor Pro. Their focus on providing value and accessibility makes them a popular choice for beginners and intermediate riders.
- Razor Pro: Razor Pro scooters tend to be priced at the higher end of the scooter spectrum. Their premium materials, high-performance components, and pro-level craftsmanship justify their higher price point.
Ultimately, the choice between Mad Gear Pro and Razor Pro depends on your skill level, riding style, and budget. Mad Gear Pro is a great choice for beginners and those looking for a fun, no-frills scooter, while Razor Pro caters to experienced riders who prioritize performance and precision.
