* Location: Insurance rates differed significantly by state and even city due to varying accident rates, crime rates, and legal environments.
* Driver Profile: Age, driving record (tickets, accidents), gender, and marital status all heavily influenced premiums. Young, unmarried men, for example, paid considerably more.
* Type of Car: The value of the car, its safety features (which were less common then), and its likelihood of being stolen all factored into the cost.
* Coverage: The amount and type of coverage (liability, collision, comprehensive) chosen would drastically change the price. Minimum liability coverage was far lower than today, resulting in lower premiums for that minimum.
While we can't give a precise dollar figure, it's safe to say that car insurance in 1960 was significantly cheaper than it is today, even when adjusting for inflation. You might find anecdotal accounts mentioning premiums in the range of $50-$200 per year for basic coverage, but this should be seen as a very rough estimate and highly dependent on the factors listed above.