Who does a Kia demographic include?

* Young professionals: Kia's target market includes young professionals who are looking for a stylish, affordable, and fuel-efficient car. Kia offers a variety of models that appeal to this demographic, such as the Forte, Soul, and Optima.

* Families: Kia also targets families with its larger vehicles, such as the Sorento and Sedona. These vehicles offer plenty of space for passengers and cargo, and they come with a variety of features that make them ideal for families, such as built-in DVD players and child-friendly safety features.

* Active adults: Kia also appeals to active adults who enjoy outdoor activities and traveling. Kia's vehicles are designed to be durable and reliable, making them ideal for people who lead an active lifestyle. Kia also offers a variety of vehicles that are perfect for outdoor adventures, such as the Sportage and Telluride.