1. Dead battery: Check the battery voltage to make sure it's above the recommended level. If it's low, charge or replace the battery.
2. Loose connections: Make sure all the electrical connections are tight, especially the ones from the battery to the starter solenoid.
3. Faulty starter solenoid: The starter solenoid is responsible for sending power from the battery to the starter motor. If it's faulty, it won't be able to complete the circuit and the starter won't get any power.
4. Bad starter motor: If the starter motor itself is faulty, it won't be able to turn over the engine even if it's getting power from the solenoid.
5. Wiring issue: There may be a wiring issue between the battery, the starter solenoid, and the starter motor. Check the wiring for any damage or loose connections.
If you're not comfortable troubleshooting electrical problems, it's best to take your ATV to a qualified mechanic for diagnosis and repair.