Ford Motor Company:
- Henry Ford: Ford and his team at the Ford Motor Company popularized the use of assembly lines and mass production techniques, making the automobile more affordable and accessible. The iconic Ford Model T, introduced in 1908, revolutionized the automotive industry.
General Motors:
- William C. Durant: Durant founded General Motors (GM) in 1908, bringing together several automobile companies under one banner. He played a crucial role in standardizing car parts and streamlining manufacturing processes.
Cadillac:
- Henry Leland: Leland is remembered for his precision engineering and focus on quality control. He founded the Cadillac Motor Company in 1902, known for its luxury vehicles.
Chevrolet Motor Company:
- Louis Chevrolet: An accomplished race car driver, Chevrolet collaborated with Durant to form the Chevrolet Motor Company in 1911.
Buick Motor Company:
- David Dunbar Buick: Buick founded the Buick Motor Company in 1903 and produced reliable, high-performance vehicles.
These individuals and their respective companies made significant contributions to the automobile industry during the 1910s, refining existing technologies, improving production efficiency, and bringing cars within reach of a wider consumer base.